360 Talent Solutions

Why Do So Many Candidates Look Good on Paper But Fail in the Role?

Reading Time: 6 minutes

You review hundreds of CVs. You find someone who ticks all the boxes. Experience? Check. Skills? Check. Personality? Seemed great in the interview. But six months in, you are dealing with underperformance, disengagement, or worse, a resignation. Sound familiar?

If so, you are not alone. Three out of four employers admit they have put the wrong person in the wrong seat. And four out of five employees are disengaged or quietly quitting. In the UK alone, disengagement costs the economy £340 billion every year. That figure is not just staggering, it is unsustainable.

So, if these hires were “good on paper,” why did they turn out to be a bad fit?

The answer lies beneath the surface.

Table of Contents

Why Do So Many Good Hires Turn Out to Be a Bad Fit?

Let us think about horses for a moment.

Red Rum was one of the greatest steeplechase horses in racing history. You would never ask Red Rum to pull a cart of beer barrels. Just as you would never ask a Shire horse to race in the Grand National.

Yet, when it comes to people, businesses do this every day.

They place individuals in roles that clash with their natural behavioural drives. These hires may survive the interview, but once the day-to-day demands kick in, they struggle. Eventually, they burn out, disengage, or walk away.

Why does this happen? Because we are still hiring based on surface-level observations.

We see someone’s experience, qualifications, and how they behave in an interview. But we rarely understand what drives them, what they need to thrive, or whether they truly align with the demands of the role and the culture of the company.

The Iceberg Problem: What You Miss When You Rely on Interviews Alone

Behaviour is like an iceberg. At the top, we see knowledge, skills, and how someone presents themselves. These are observable. But the bulk of what matters lies below the surface—values, motivation, and core behavioural drives.

This is where most hiring processes fall short.

Traditional interviews assess what a candidate has done and how they act. They don’t tell you why they behave that way or whether that behaviour will persist under pressure. The Predictive Index helps bridge this gap by providing insights into someone’s underlying drives and needs.

And here is the catch: needs are not just preferences. They are non-negotiables. When unmet, these needs create strain. Over time, that strain leads to burnout, frustration, and disengagement.

Slide from How Behavioral Assessments Improve Your Recruitment In 2023

Misalignment Starts with Misunderstanding

According to research by Tasha Eurich, 95 percent of people believe they are self-aware. The truth? Only around 15 percent truly are.

That means most of your workforce, and perhaps even most hiring managers, are working with flawed assumptions about themselves and others. This gap in self-awareness creates blind spots during recruitment and within teams.

Here is a practical example.

Both I and my colleague share a drive to survive. We both need food. But I prefer picking up groceries at Waitrose, especially if I have guests. He swings by a fast-food outlet, because he has two kids and spends his evenings playing taxi to football and tennis practice. Same drive. Same need. Completely different behaviour.

You cannot predict someone’s fit based on how they behave alone. You have to understand what drives them.

Explore the transformative impact of The Predictive Index Behavioral Assessment™ in enhancing hiring accuracy, team dynamics, and leadership effectiveness. Learn how this tool offers deep insights into workplace behaviors, driving smarter decisions and fostering a more productive and harmonious work environment

The Predictive Index: Seeing the Full Picture

The Predictive Index gives hiring managers and business leaders a complete view of the person in front of them. Not just how they appear in an interview, but how they are wired to work.

It captures this using three powerful behavioural profiles:

  • Self: This is how someone naturally behaves. It reveals their core drives and needs. This is who they are when pressure hits or when nobody is watching.
  • Self-Concept: This shows how someone believes they need to behave to succeed in their current environment. The greater the gap between Self and Self-Concept, the more effort it takes for someone to maintain their current behaviour.
  • Synthesis: This is how others perceive the individual. It is the shadow they cast at work.

When the Self and the role are well aligned, people work in flow. When there is a mismatch, they experience strain. That strain might not show in the first few months, but eventually, it does.

The Real Cost of Getting It Wrong

You already know that a bad hire costs more than just money. It affects morale, disrupts productivity, and often leads to further turnover.

In one case study, Nissan used the Predictive Index to assess salespeople. They found that their top-performing reps closely matched the behavioural targets defined for their roles. Those who did not match either underperformed or left.

In another, Builtech integrated PI into their hiring and team planning. Their results?

  • A four percent drop in attrition
  • Over £140,000 saved annually
  • Greater trust across the executive team
  • Higher engagement scores across the business

This is not about buying another tool. It is about building a repeatable system that protects your business from poor hiring decisions.

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From Guesswork to Confidence: A Better Way to Hire

Let’s get specific about what changes when you hire using behavioural data.

  1. You define the job beyond a CV. You start by creating a behavioural target using the PI Job Assessment. This tells you what drives, communication style, and pace the role demands.
  2. You stop making assumptions. You measure candidate behaviour using the PI Behavioural Assessment. You no longer rely on gut feel or a strong interview performance alone.
  3. You know how to onboard effectively. Once someone joins, you tailor their onboarding to their behavioural style. You show them how they work best and how to collaborate with others.
  4. You support their manager. With the Management Strategy Guide, leaders know exactly how to support, motivate, and hold the individual accountable in a way that works for them.
  5. You create stronger, more cohesive teams. By mapping behavioural profiles across the team, you identify natural strengths, potential friction points, and gaps to fill.

This process does not add complexity. It replaces assumptions with clarity.

Final Thoughts

The next time a hire turns out to be a bad fit, ask yourself:

  • Did we define the role clearly?
  • Did we assess the candidate’s behavioural needs, not just their experience?
  • Did we give them a culture and manager they could thrive under?

If the answer is no, it’s not too late to change. The Predictive Index provides a framework that brings structure, insight, and confidence to every hiring decision.

So before you invest time and resources into your next hire, consider this:

You don’t have to guess anymore.

You can start hiring smarter today.

In Partnership With Humanostics

360 Talent Solutions Ltd is an Associate Partner of Humanostics® , a PI Certified Partner authorised to use the science, assessment software, and curriculum of management workshops of The Predictive Index.

In partnership with Humanostics, we provide companies access to the assessment tools provided by The Predictive Index.

Take the 6-minute PI Behavioral Assessment™ today.  Once you have completed the 6-minute assessment, I will send you a Full Behavioral Report by Predictive Index.

How Can We Help

From supporting the growth of leading pharma companies over the past 10 years, I have learnt that when it comes to predicting future performance, technology is key:

  • Education, years of experience, and references all have low predictive value. Yet, we rely on these for screening early in the recruitment process.
  • Cognitive and Behavioural Assessments, have much higher predictive value, and when combined with interviews, provide the most effective method for predicting future performance.

For me, hiring without the use of psychometric assessments is like trying to put together a jigsaw puzzle with pieces missing … and no picture on the box. It’s not fun, it takes longer, and when you are almost finished, you realise you have pieces missing.

Take the assessment today and start measuring more to improve your recruitment.

If you are interested in learning more or are ready to incorporate behavioral data into your recruitment process, please contact me today, I will be happy to help.

Let’s get started!

Dave Crumby

Founder at 360 Talent Solutions

Certified Predictive Index Practitioner 

Potrait of Dave Crumby in a suite
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